Now that it’s fully up and running, we’ve made a return visit to The Book Elephant in Sayer Street. In 2019 we attended a consultation on the street hosted by builder Lendlease. They informed us that Sayer St. would be lined with independent shops such this very bookstore. Well, Joe and the Juice and, god help us, Gail’s Bakery must have nodded off at that point in the presentation because they’ve just rocked up. More on this sad news later.
Owner Tomasz Wrobel has wanted to open a bookshop since her arrived in the UK from Poland 20 years ago. He chose the Elephant due to its rich history, vibrancy, and diversity (flattery will get you everywhere, Tomasz). The shop has a large fiction section, true crime, science, travel, children’s books, LGBT+, and quite a range of left leaning political books. They also sell cards, bookmarks, and book related gifts. They sell tea and coffee and have a small seating area where you can enjoy your new purchase. You can also order books and they arrive in two days. Take that Amazon.


We’ve deduced that the secret trick undertaken by developers like Lendlease and Berkeley is that they initially rent to appealing small businesses and when most of the flats are sold they jack up the rent and before you know it you’re stuck with a megachain bakery. Why this is relevant is that small businesses like The Book Elephant need our trade now more than ever. So you have your mission, dear readers!





